Evil? Or "better"?

An interesting commentary on Amazon:

In 2001, when my first book Satan Burger came out, I promoted it to readers who were into weird fiction. Due to the also-bought feature on amazon, my book became linked up to a very popular weird fiction book: House of Leaves. For the next three years, Satan Burger was the #1 recommended book with House of Leaves. This launched my career and even though I made less profit per book than copies that were sold at smaller sites like Shocklines.com, I still sold hundreds of copies of the book that wouldn’t have sold otherwise. I’d rather get tons of people reading my books and make just a buck or two per copy sold than make a lot of money per book sold. Ever since Satan Burger was connected to House of Leaves, I was making $500-1000 per month on just that one book, which was enough for a 23 year old with a low cost of living to write full time without need of a day job. My dream of writing as a career became a reality, and it couldn’t have happened without amazon.com.